Kitchen United Business Model

The biggest challenge with virtual restaurants today is the labor cost and requirements being so high says massimo noja de marco chief culinary officer for kitchen united. Founded in 2013 by william shu and his childhood friend and partner greg orlowski this food ordering and delivery platform is very similar to unicorn startups such as grubhub in the united states of america and swiggy in india. Kitchen united just opened a 12 000 square.

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Kitchen united business model. Restaurant brands that are forward thinking in how they best serve and grow their off premise business are the ones that will use kitchen united most effectively. Food delivery sales are growing and gaining a greater share of the restaurant business. The shared space is operated by kitchen united inc a startup backed by the company formerly known as google ventures that plans to have as many as 15 locations across the country by the end of. Today ku is a gv backed business launching the largest restaurant build in history.

Kitchen united started with the idea that there was a better way for restaurants to flourish in the rapidly expanding off premise dining market. Los angeles business wire kitchen united a virtual restaurant concept today announced the closing of a 10 million series a funding round led by gv formerly google ventures. And as quickly as they opened up many have closed. Kitchen united provides restaurant brands a turnkey capital light way to expand their reach to the off premise diner.

Eater recommended for you 7 59. The millions of dollars spicing up this new business model investors are serving up could be considered the second iteration of a food startup wave. The dining room free model promised fewer requirements in terms of square footage location and design. A leadership team comprised of restaurateurs and industry experts came together to build this concept into a company.

According to industry sources the food delivery market is expected to grow from 43 billion in 2017 to 76 billion by 2022.